Profile manual

Logo and symbol Logo use Free area Typography Colors Support graphics

Brand promise

""We make it easier with fiberglass""

The company delivers complete fiberglass solutions – from idea to finished installation.

Purpose

This profile manual is intended to ensure uniform and clear communication of the Glassfiber Products brand across all platforms.

Logo and symbol

Through consistent use, the logo becomes a strong symbol of the company's expertise, quality and technical solutions in fiberglass.

Logo colored positive

Logo yellow

Logo positive

Logo colored negative

Logo negative

Logo vertical colored positive

Logo vertical yellow

Logo vertical positive

Logo vertical color negative

Logo vertical negative

The logo symbol draws inspiration from the characteristic lines and structures of fiberglass products. The shape is developed based on the material's structure – constructed in layers to provide optimal strength and stability – and serves as a visual reflection of what we deliver.

The geometric expression highlights the key properties of fiberglass: precision, flexibility and durability. At the same time, it gives a technical and modern feel, balanced with a simple and clear shape that is easy to recognize.

The result is a logo that both represents the material itself and supports our position as a professional and forward-looking player in the market. It should always appear clear, precise and consistent across all surfaces.

Logo for digital use

Download logo files adapted for digital surfaces. Formats included in the package are: SVG, webP, PNG and JPG

Logo package, digital

Logo for printing

Download logo files suitable for printing. Formats included in the package are: PDF and EPS

Logo package, print

Logo for office 365

Link to default logo:
http://glassfiber.no/wp-content/uploads/Glassfiber-logo.png

Link to alternative logo:
http://glassfiber.no/wp-content/uploads/Glassfiber-alternativ-logo.png

Contrast ratio, use of logo on different backgrounds

Use of logo

The main rule is: Logo Colored Positive should be used on light surfaces, and Logo Colored Negative on dark surfaces.

Logo Negative or Logo Positive should be used when the logo is placed on photographs or bright, saturated color surfaces where the contrast between the logo yellow and the background is too low. The same applies when placed on dark tones that provide low contrast to the logo yellow. Always use discretion to ensure that the logo appears clear and easily readable.

To ensure that the logo is clear and easy to read, it should always be placed in a prominent position with sufficient clearance around it. This clearance should provide a good distance from other visual elements.

Free area

As a general rule, the free space around the Glassfiber Products logo should at least correspond to the air space in the symbol itself.

Minimum free space is defined as the height of the typography in the name stroke, including line spacing.

Hide/show guidelines

To ensure that the logo is clear and easy to read, it should always be placed in a prominent position with sufficient clearance around it. This clearance should provide a good distance from other visual elements.

Free area

As a general rule, the free space around the Glassfiber Products logo should at least correspond to the air space in the symbol itself.

Minimum free space is defined as the height of the typography in the name stroke, including line spacing.

Hide/show guidelines

The logo should always be used as a standalone element – regardless of the background. Below are examples of incorrect use:

Incorrect use of logo

The logo should only be used in the colors defined in this profile manual.

The logo should not be altered, distorted or redrawn.

The logo should not be shaded.

The logo should not be displayed as an outline only.

The logo should only be used in the colors defined in this profile manual.

The logo should not be rendered with gradients.

The logo should not be rotated.

The logo should not be stretched or altered in proportions.

Glassfiber Products' main font is Poppins. This font should be used on all surfaces where possible to ensure a uniform and professional look.

Typography

In applications where Poppins is not available, such as Outlook, PowerPoint or Word, the additional font Aptos should be used. Aptos is part of the Office suite and ensures a consistent appearance across applications that use this software.

Main font: Poppins

Poppins can be used in these variations: Regular, Medium, SemiBold and Bold.

Additional font: Aptos

Aptos can be used in these variants: Light, Regular, SemiBold and Bold

Glassfiber Products has chosen two main colors and one supporting color that form the core of our visual identity. The colors have been carefully selected to reflect our values and create a clear and recognizable expression.

Colors

The combinations of the main colors are designed to provide flexibility in your design work while maintaining a consistent visual style. The different color combinations and guidelines for use are described in this profile guide.

Our color palette

HEX: #FCCE85

HEX: #FDDDAA

HEX: #FDF7E7

Yellow

CMYK: 0 33 91 0

RGB: 246 178 51

HEX: #F7B233

HEX: #FDF7E8

HEX: #ACABAA

HEX: #FDF7E8

Black

CMYK: 67 63 66 64

RGB: 48 46 42

HEX: #2F2E2B

HEX: #F3F2EC

HEX: #F7F7F4

HEX: #FDFCFC

Gray - support question/bg

CMYK: 7 6 10 0

RGB: 234 231 223

HEX: ##EBE9E1

Support graphics

The supporting graphics for Glassfiber Products have been developed to reinforce the visual identity and support the technical expression of the brand.

Developed from the characteristic structure and construction of fiberglass, it consists of simple, technical shapes inspired by lines, layers and modular patterns. These elements reflect the material's properties and support the company's core values: precision, strength and flexibility.